Being updated on the latest trends of the Meetings Industry market is essential when re-evaluating the actions of each of the Marketing Plan Programs of the sector in the Province of Salta, Argentina.
It is in this context that professional research, collection and quantification of data of each of the actors of the demand becomes imperative, which allows us to know the province offer valuation (both in the professionalism of its human resources and in the appropriate infrastructure and the quality of the services provided), as well as being attentive to new criteria and / or requirements of decision makers when choosing a venue for your event.
This analysis of “scanning our destination” gives us the opportunity to re-discover the S.W.O.T. (Strengths, weaknesses, opportunities and threats) of our venues and consequently re-direct our actions to strengthen the sustainable development of the Meetings Industry in each destination.
In Argentina this work is truly done AS A TEAM: through the “Economic Observatory of Meetings Industry of the Argentine Republic”!!
As we understand that adding the experience and commitment of the institution that we refer to (AOCA www.aoca.org.ar), + the work and investment of the private sector that we represent (Bureau de Congresos www.saltaconventions.com.ar), + the necessary organizations and academic systematization (that FCE-UBA, Ucasal universities give us), + the global vision of the public sector (public policies www.turismo.gov.ar and www.turismosalta.gov.ar): WE OBTAIN statistics that give us access to comprehensive information on the real trends of the Meetings Industry in our country.
Thank you very much to the Operational Equipment of the Bureau of Congresses and Conventions of Salta!!
Thank you very much to all the companies of the sector associated with Salta CVB, for being part of this challenge !! Thank you very much to the Institutions of the private sector and to the organisms of the public sector (municipal, provincial and national) for your continuous and proactive interaction!!
Thank you very much to the main Promoters of the Destination: Companies and Professional Associations!!
Thank you very much to Salta’s Community in general, for your incredible warmth!
