A Pact of Love by Soledad Urtubey (Salta Argentina)

In September 1692, the city of Salta was stricken by severe earthquakes which lasted until the whole town gathered to pray to Christ and the Virgin in the main square … It was after that year that an annual novena was established to be prayed beginning every 09/06 and ending on 09/15. The last day a mass procession takes place, the people go out to streets in deep gratitude to El Señor y la Virgen del Milagro (Lord and Virgin of The Miracle)...

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The prestige of the Brand By Soledad Urtubey. Salta- Argentina.

A Marketing plan will guide us through the adequate channels in order to communicate and reach the chosen areas, but HOW is it possible? By defining 4 basic premises: 1)      Optimize the opportunities and strong qualities of the destination, and also work in a responsible way in its threats and weaknesses. 2)      Create and determine a general distinctive image that identifies and makes our destination stand out from the...

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Destination ambassadors By Soledad Urtubey

We make reference to those Promotion Agents in the Business Tourism value chain (such as meetings, congresses, conferences, seminars, conventions, etc.). These kinds of events are done with the aim of achieving an academic updating and innovation of a specific topic and are broadcasted by a group of professionals (who are part of Organizations, Associations and or Professionals Federations which main goals are working towards the professional...

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Social commitment to the community and: the salta convention bureau.

As part of Expoeventos Edicion 2013, Mrs. Soledad Urtubey – as vice president of the Salta Convention & Visitors Bureau- introduced Dr. Sonia Abadi’s master conference (Dr. Abadi is a renowned psychoanalyst and international lecturer on subjects such as Management and Leadership). In that regard, Mrs. Soledad Urtubey said “the SC&VB sponsored this conference since as Institutions we know that we have to actively engage with the...

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Salta: Business Tourism Venue By Soledad Urtubey Salta Argentina

In Argentina, the province of Salta has an especial infrastructure qualified for the realization of trade fairs, congresses and exhibitions. It has 108 event rooms, a new and modern conventions center, first class hotels, flights to the main cities of the country and experienced professionals in event organization. Salta is geographically located at a strategic point in South America. It has 78 weekly flies to: Buenos Aires, Cordoba, Mendoza...

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One and All By Soledad Urtubey.

Rotating the destinations in which the events are performed, is a basic business tourism concept. That means that Professional Associations, Intermediate Institutions and Companies usually carry out their meetings- annually or every two years- in different parts of the country.  As a result- in business tourism – planning strategic alliances between different destinations is a very good recipe and putting it into practice produces...

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